This feature is based on AI which analyzes the interest and intent of the people watching the video and predicting the queries, almost like reading your mind. So you get your answer right there, in-app, instead of having to close the app and go to Google. The first term will be “Why have the prices in Zara increased?” Clicking on it will lead you to a selection of videos explaining this topic.
For instance, you see a video in which a girl says she saw the Zara boots she bought last year, only 3x more expensive. The way it works is that each video has search terms in bold in the comments and a highlighted top term that is the most appeared term in the comments. The newest Search in Comments function is perhaps the best proof of this trend.
#Easy tik tok trends how to
We used to Google how to do this and that, and from now on we will rely on TikTok for even better insights, as the app offers visual how-tos that are far more immediate, engaging and informative. TikTok is planning even more investment in the search function, aiming to become the app people use to find out how to do something. Our in-house GrowMojo experts share some of their predictions for TikTok trends in 2023 so grab your pencils and take notes, folks! 1. TikTok being an extremely dynamic environment, it’s clear that 2023 will bring some fresh, exciting and all-new trends that brands should absolutely keep in mind and try to make the best use of. While it’s always a good idea to keep the stats in mind when making any sort of plan, especially for advertising, it’s perhaps even more important to consider the projected trends.
On top of that, TikTok has the highest social media engagement rate per post, the estimated 2022 revenue of $6 billion and 1.534 billion users – and this is just a small portion of rather impressive stats about TikTok performance in 2022. TikTok therefore became the first app besides Facebook to surpass this major milestone. In the third quarter of the year, it was the most downloaded app in the world, with 571 million downloads and the overall number of downloads surpassing three billion. It’s safe to say that 2022 was a great year for TikTok.
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